Strategic outsourcing? The Philips case in the LCD TV Market

Strategic outsourcing? The Philips case in the LCD TV Market

This work seeks to assess the outsourcing process adopted by Philips for producing LCD televisions. The authors used the Resource-based Theory and the Transaction Cost Theory for analyzing the case. Based on industry data and interviews with ten of the company's senior executives, this study so...

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Autores principales: Di Serio,Luiz Carlos, Dantas Bento,Robson, Martins,Guilherme Silveira, de Moura Castro Duarte,André Luis
Lenguaje:English
Publicado: Universidad Alberto Hurtado. Facultad de Economía y Negocios 2011
Materias:
Outsourcing
resource-based theory
transaction cost theory
case study
Acceso en línea:http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-27242011000200015
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