Knowledge Transfer and Innovation in Brazilian Multinational Companies

Knowledge Transfer and Innovation in Brazilian Multinational Companies

The article analyzes how innovation generation occurs in subsidiaries of Brazilian multinational corporations acting in Portugal, specifically the role of customers in the process and the knowledge dynamics. A multiple case study approach was conducted in four subsidiaries operating in the Portugues...

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Autores principales: Maehler,Alisson Eduardo, Marques Curado,Carla Maria, Ávila Pedrozo,Eugênio, Pedro Pires,José
Lenguaje:English
Publicado: Universidad Alberto Hurtado. Facultad de Economía y Negocios 2011
Materias:
Knowledge
innovation
customer intelligence
multinational companies
subsidiaries
Acceso en línea:http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-27242011000400001
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