Alignment of Quality Management in SMEs with the Market Performance

The purpose of this research is to relate competitiveness through productivity on Small and Medium Enterprises (SMEs) with the level of quality that these companies are and the market segment they serve. The methodology used was a multiple case study using questionnaires and systematic observations...

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Auteurs principaux: Rocha Kachba,Yslene, Souza Plath,André Mathias, Gomes Gitirana Ferreira,Marcelo, Forcellini,Fernando Antonio
Langue:English
Publié: Universidad Alberto Hurtado. Facultad de Economía y Negocios 2012
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Accès en ligne:http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-27242012000400008
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