Evaluation of Open Innovation in B2B from a Company Culture Perspective
This article is written for innovation managers, business developers or employees in similar positions in a company selling in a B2B environment. Decision criteria are presented which will help to find the right open innovation tool for the desired goals and also for the given company culture. Aimin...
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Universidad Alberto Hurtado. Facultad de Economía y Negocios
2016
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oai:scielo:S0718-272420160003000112016-11-11Evaluation of Open Innovation in B2B from a Company Culture PerspectiveKatsikis,NikolaosLang,AlexanderDebreczeny,Csaba Open Innovation B2B Decision Criteria Innovation Culture Company Culture This article is written for innovation managers, business developers or employees in similar positions in a company selling in a B2B environment. Decision criteria are presented which will help to find the right open innovation tool for the desired goals and also for the given company culture. Aiming to increase business successfully by involving externals cannot be seen independently of the attitude and openness of an organization as a whole to this approach.info:eu-repo/semantics/openAccessUniversidad Alberto Hurtado. Facultad de Economía y NegociosJournal of technology management & innovation v.11 n.3 20162016-01-01text/htmlhttp://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-27242016000300011en10.4067/S0718-27242016000300011 |
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Scielo Chile |
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Scielo Chile |
language |
English |
topic |
Open Innovation B2B Decision Criteria Innovation Culture Company Culture |
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Open Innovation B2B Decision Criteria Innovation Culture Company Culture Katsikis,Nikolaos Lang,Alexander Debreczeny,Csaba Evaluation of Open Innovation in B2B from a Company Culture Perspective |
description |
This article is written for innovation managers, business developers or employees in similar positions in a company selling in a B2B environment. Decision criteria are presented which will help to find the right open innovation tool for the desired goals and also for the given company culture. Aiming to increase business successfully by involving externals cannot be seen independently of the attitude and openness of an organization as a whole to this approach. |
author |
Katsikis,Nikolaos Lang,Alexander Debreczeny,Csaba |
author_facet |
Katsikis,Nikolaos Lang,Alexander Debreczeny,Csaba |
author_sort |
Katsikis,Nikolaos |
title |
Evaluation of Open Innovation in B2B from a Company Culture Perspective |
title_short |
Evaluation of Open Innovation in B2B from a Company Culture Perspective |
title_full |
Evaluation of Open Innovation in B2B from a Company Culture Perspective |
title_fullStr |
Evaluation of Open Innovation in B2B from a Company Culture Perspective |
title_full_unstemmed |
Evaluation of Open Innovation in B2B from a Company Culture Perspective |
title_sort |
evaluation of open innovation in b2b from a company culture perspective |
publisher |
Universidad Alberto Hurtado. Facultad de Economía y Negocios |
publishDate |
2016 |
url |
http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-27242016000300011 |
work_keys_str_mv |
AT katsikisnikolaos evaluationofopeninnovationinb2bfromacompanycultureperspective AT langalexander evaluationofopeninnovationinb2bfromacompanycultureperspective AT debreczenycsaba evaluationofopeninnovationinb2bfromacompanycultureperspective |
_version_ |
1714203274545987584 |