Social Technology Enhancing the Town Centre Management Attractiveness
Abstract: The article describes the social technology’s role in the TCM attractiveness from the retailers’ perspective. The exploratory research experience in Sweden during different periods between 2012 and 2016 includes contributions of the literature, direct interviews and ana...
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Autores principales: | Caboni,Federica, Bruni,Roberto |
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Lenguaje: | English |
Publicado: |
Universidad Alberto Hurtado. Facultad de Economía y Negocios
2018
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Materias: | |
Acceso en línea: | http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-27242018000100048 |
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