New Product Opportunity Identification: A Perspective from Inside the Intuitive Phenomenon
Abstract: Innovating comprises generating offers that make the preexisting ones obsolete. It implies in the creation or recognition of new forms of differentiation, the Opportunities Identification (OI). These may be due, among others, to new solutions or new problems to be solved, the latter a less...
Guardado en:
| Autores principales: | , , |
|---|---|
| Lenguaje: | English |
| Publicado: |
Universidad Alberto Hurtado. Facultad de Economía y Negocios
2020
|
| Materias: | |
| Acceso en línea: | http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-27242020000100040 |
| Etiquetas: |
Agregar Etiqueta
Sin Etiquetas, Sea el primero en etiquetar este registro!
|