Dynamic Capabilities Impact on Innovation: Niche Market and Startups

Abstract The purpose of this study is to understand innovation of startups operating in a niche market. Through a review of previous research works, a conceptual model and propositions are developed, where illustration of a company case is used to exemplify this model. It reveals that a research gap...

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Detalles Bibliográficos
Autores principales: Farhana,Mosarrat, Swietlicki,Daniel
Lenguaje:English
Publicado: Universidad Alberto Hurtado. Facultad de Economía y Negocios 2020
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Acceso en línea:http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-27242020000300083
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Sumario:Abstract The purpose of this study is to understand innovation of startups operating in a niche market. Through a review of previous research works, a conceptual model and propositions are developed, where illustration of a company case is used to exemplify this model. It reveals that a research gap exists regarding startups in a niche market with dynamic capabilities and breakthrough innovations as a source of success. This study reflects on the potential relationship between dynamic capabilities and breakthrough innovation of a startup and its subsequent effect on the performance of the startup in a niche market. It has proposed that dynamic capabilities work as a foundation for startup to develop a breakthrough innovation. It also proposed that in a niche market, both core competency and industrial network are crucial for a startup to scaleup, where breakthrough innovation works as a pathway to acquire consumer acceptance.