Showing 1 - 2 results of 2 for search '"advertising appeal"', query time: 0.03s Refine Results
  1. 1
    Analyzing Advertising Specimen within the Scope of Circumstantial Choices: A Case Study of Airtel® Advertisements
    by Taofeek Olaiwola Dalamu
    Published 2018
    Subjects: “...advertising appeal...”
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    Online Star vs. Celebrity Endorsements: The Role of Self-Concept and Advertising Appeal in Influencing Purchase Intention
    Subjects: “...advertising appeal...”
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