Confucianism in China’s Nationally Oriented Advertising Text
The article is devoted to the multimodal analysis of the representation of the national-cultural phenomenon “Confucianism” in the field of advertising in modern China on the examples of nationally-oriented advertising texts of different thematic varieties. The relevance of the work is due to the imp...
Enregistré dans:
Auteurs principaux: | , |
---|---|
Format: | article |
Langue: | RU |
Publié: |
Tsentr nauchnykh i obrazovatelnykh proektov
2021
|
Sujets: | |
Accès en ligne: | https://doaj.org/article/03137607cd74480a8e3668d74a8ab1cf |
Tags: |
Ajouter un tag
Pas de tags, Soyez le premier à ajouter un tag!
|
Soyez le premier à ajouter un commentaire!