Event-management: Review and Systematization of Approaches of the Organization of Events

Event-management: Review and Systematization of Approaches of the Organization of Events

Event management is one of the most effective method of the promotion for companies de veloping innovative products and services and working in areas of the management consulting and system integration. Approaches of the organization of large mass actions which creating information occasions for par...

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Détails bibliographiques
Auteurs principaux: Sergey Gennadievich Ermakov, Julia Alekseevna Makarenko, Nikolay Evgenievich Sokolov
Format: article
Langue:EN
RU
Publié: North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration 2018
Sujets:
event-менеджмент
event management
event marketing
congress and exhibition activities
business process
publicity
innovative business
management consulting
promotion of consulting services
life cycle of the event
Political institutions and public administration (General)
JF20-2112
Accès en ligne:https://doaj.org/article/0ba2bf75352b4f189bdf90ea965b6fc9
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Internet

https://doaj.org/article/0ba2bf75352b4f189bdf90ea965b6fc9

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