Event-management: Review and Systematization of Approaches of the Organization of Events

Event management is one of the most effective method of the promotion for companies de veloping innovative products and services and working in areas of the management consulting and system integration. Approaches of the organization of large mass actions which creating information occasions for par...

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Autores principales: Sergey Gennadievich Ermakov, Julia Alekseevna Makarenko, Nikolay Evgenievich Sokolov
Formato: article
Lenguaje:EN
RU
Publicado: North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration 2018
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Acceso en línea:https://doaj.org/article/0ba2bf75352b4f189bdf90ea965b6fc9
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spelling oai:doaj.org-article:0ba2bf75352b4f189bdf90ea965b6fc92021-11-12T10:46:05ZEvent-management: Review and Systematization of Approaches of the Organization of Events1726-11391816-859010.22394/1726-1139-2017-9-140-148https://doaj.org/article/0ba2bf75352b4f189bdf90ea965b6fc92018-04-01T00:00:00Zhttps://www.acjournal.ru/jour/article/view/661https://doaj.org/toc/1726-1139https://doaj.org/toc/1816-8590Event management is one of the most effective method of the promotion for companies de veloping innovative products and services and working in areas of the management consulting and system integration. Approaches of the organization of large mass actions which creating information occasions for participants and forming their publicity are analyzed in the article. Key features of the event management for innovative types of business and management consulting are considered. The recommendations describing the model and structure of the life cycle of mass events are also developed in the article.Sergey Gennadievich ErmakovJulia Alekseevna MakarenkoNikolay Evgenievich SokolovNorth-West institute of management of the Russian Presidential Academy of National Economy and Public Administration articleevent-менеджментevent managementevent marketingcongress and exhibition activitiesbusiness processpublicityinnovative businessmanagement consultingpromotion of consulting serviceslife cycle of the eventPolitical institutions and public administration (General)JF20-2112ENRUУправленческое консультирование, Vol 0, Iss 9, Pp 140-148 (2018)
institution DOAJ
collection DOAJ
language EN
RU
topic event-менеджмент
event management
event marketing
congress and exhibition activities
business process
publicity
innovative business
management consulting
promotion of consulting services
life cycle of the event
Political institutions and public administration (General)
JF20-2112
spellingShingle event-менеджмент
event management
event marketing
congress and exhibition activities
business process
publicity
innovative business
management consulting
promotion of consulting services
life cycle of the event
Political institutions and public administration (General)
JF20-2112
Sergey Gennadievich Ermakov
Julia Alekseevna Makarenko
Nikolay Evgenievich Sokolov
Event-management: Review and Systematization of Approaches of the Organization of Events
description Event management is one of the most effective method of the promotion for companies de veloping innovative products and services and working in areas of the management consulting and system integration. Approaches of the organization of large mass actions which creating information occasions for participants and forming their publicity are analyzed in the article. Key features of the event management for innovative types of business and management consulting are considered. The recommendations describing the model and structure of the life cycle of mass events are also developed in the article.
format article
author Sergey Gennadievich Ermakov
Julia Alekseevna Makarenko
Nikolay Evgenievich Sokolov
author_facet Sergey Gennadievich Ermakov
Julia Alekseevna Makarenko
Nikolay Evgenievich Sokolov
author_sort Sergey Gennadievich Ermakov
title Event-management: Review and Systematization of Approaches of the Organization of Events
title_short Event-management: Review and Systematization of Approaches of the Organization of Events
title_full Event-management: Review and Systematization of Approaches of the Organization of Events
title_fullStr Event-management: Review and Systematization of Approaches of the Organization of Events
title_full_unstemmed Event-management: Review and Systematization of Approaches of the Organization of Events
title_sort event-management: review and systematization of approaches of the organization of events
publisher North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration
publishDate 2018
url https://doaj.org/article/0ba2bf75352b4f189bdf90ea965b6fc9
work_keys_str_mv AT sergeygennadievichermakov eventmanagementreviewandsystematizationofapproachesoftheorganizationofevents
AT juliaalekseevnamakarenko eventmanagementreviewandsystematizationofapproachesoftheorganizationofevents
AT nikolayevgenievichsokolov eventmanagementreviewandsystematizationofapproachesoftheorganizationofevents
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