Event-management: Review and Systematization of Approaches of the Organization of Events
Event management is one of the most effective method of the promotion for companies de veloping innovative products and services and working in areas of the management consulting and system integration. Approaches of the organization of large mass actions which creating information occasions for par...
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North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration
2018
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oai:doaj.org-article:0ba2bf75352b4f189bdf90ea965b6fc92021-11-12T10:46:05ZEvent-management: Review and Systematization of Approaches of the Organization of Events1726-11391816-859010.22394/1726-1139-2017-9-140-148https://doaj.org/article/0ba2bf75352b4f189bdf90ea965b6fc92018-04-01T00:00:00Zhttps://www.acjournal.ru/jour/article/view/661https://doaj.org/toc/1726-1139https://doaj.org/toc/1816-8590Event management is one of the most effective method of the promotion for companies de veloping innovative products and services and working in areas of the management consulting and system integration. Approaches of the organization of large mass actions which creating information occasions for participants and forming their publicity are analyzed in the article. Key features of the event management for innovative types of business and management consulting are considered. The recommendations describing the model and structure of the life cycle of mass events are also developed in the article.Sergey Gennadievich ErmakovJulia Alekseevna MakarenkoNikolay Evgenievich SokolovNorth-West institute of management of the Russian Presidential Academy of National Economy and Public Administration articleevent-менеджментevent managementevent marketingcongress and exhibition activitiesbusiness processpublicityinnovative businessmanagement consultingpromotion of consulting serviceslife cycle of the eventPolitical institutions and public administration (General)JF20-2112ENRUУправленческое консультирование, Vol 0, Iss 9, Pp 140-148 (2018) |
institution |
DOAJ |
collection |
DOAJ |
language |
EN RU |
topic |
event-менеджмент event management event marketing congress and exhibition activities business process publicity innovative business management consulting promotion of consulting services life cycle of the event Political institutions and public administration (General) JF20-2112 |
spellingShingle |
event-менеджмент event management event marketing congress and exhibition activities business process publicity innovative business management consulting promotion of consulting services life cycle of the event Political institutions and public administration (General) JF20-2112 Sergey Gennadievich Ermakov Julia Alekseevna Makarenko Nikolay Evgenievich Sokolov Event-management: Review and Systematization of Approaches of the Organization of Events |
description |
Event management is one of the most effective method of the promotion for companies de veloping innovative products and services and working in areas of the management consulting and system integration. Approaches of the organization of large mass actions which creating information occasions for participants and forming their publicity are analyzed in the article. Key features of the event management for innovative types of business and management consulting are considered. The recommendations describing the model and structure of the life cycle of mass events are also developed in the article. |
format |
article |
author |
Sergey Gennadievich Ermakov Julia Alekseevna Makarenko Nikolay Evgenievich Sokolov |
author_facet |
Sergey Gennadievich Ermakov Julia Alekseevna Makarenko Nikolay Evgenievich Sokolov |
author_sort |
Sergey Gennadievich Ermakov |
title |
Event-management: Review and Systematization of Approaches of the Organization of Events |
title_short |
Event-management: Review and Systematization of Approaches of the Organization of Events |
title_full |
Event-management: Review and Systematization of Approaches of the Organization of Events |
title_fullStr |
Event-management: Review and Systematization of Approaches of the Organization of Events |
title_full_unstemmed |
Event-management: Review and Systematization of Approaches of the Organization of Events |
title_sort |
event-management: review and systematization of approaches of the organization of events |
publisher |
North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration |
publishDate |
2018 |
url |
https://doaj.org/article/0ba2bf75352b4f189bdf90ea965b6fc9 |
work_keys_str_mv |
AT sergeygennadievichermakov eventmanagementreviewandsystematizationofapproachesoftheorganizationofevents AT juliaalekseevnamakarenko eventmanagementreviewandsystematizationofapproachesoftheorganizationofevents AT nikolayevgenievichsokolov eventmanagementreviewandsystematizationofapproachesoftheorganizationofevents |
_version_ |
1718430785714782208 |