Event-management: Review and Systematization of Approaches of the Organization of Events

Event management is one of the most effective method of the promotion for companies de veloping innovative products and services and working in areas of the management consulting and system integration. Approaches of the organization of large mass actions which creating information occasions for par...

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Autores principales: Sergey Gennadievich Ermakov, Julia Alekseevna Makarenko, Nikolay Evgenievich Sokolov
Formato: article
Lenguaje:EN
RU
Publicado: North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration 2018
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Acceso en línea:https://doaj.org/article/0ba2bf75352b4f189bdf90ea965b6fc9
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