Networking as the basis for value proposition of transport companies in the railway transit market

The article considers the issues of transport companies’ value proposition in the sphere of railway transit transportation. The methodological basis of the study includes strategic marketing theory, the concepts of value proposition and inter-firm networking. The authors detect the dominant trends i...

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Autores principales:	Sheresheva M.Yu., Dunaeva S.O
Formato:	article
Lenguaje:	RU
Publicado:	Ural State University of Economics 2019
Materias:	transit freight market transport company value proposition network relations stakeholder competitive advantage Business HF5001-6182 Finance HG1-9999
Acceso en línea:	https://doaj.org/article/1abc1609a9c24cac9b96f50a662a0572
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spelling	oai:doaj.org-article:1abc1609a9c24cac9b96f50a662a05722021-12-02T04:03:14ZNetworking as the basis for value proposition of transport companies in the railway transit market10.29141/2218-5003-2019-10-3-52218-5003https://doaj.org/article/1abc1609a9c24cac9b96f50a662a05722019-07-01T00:00:00Zhttp://upravlenets.usue.ru/images/79/5.pdfhttps://doaj.org/toc/2218-5003The article considers the issues of transport companies’ value proposition in the sphere of railway transit transportation. The methodological basis of the study includes strategic marketing theory, the concepts of value proposition and inter-firm networking. The authors detect the dominant trends in transport services within international transport corridors applying data analysis of international trade flows, railway transportation volumes and the main shifts in the industry. The research results emphasize that there exists multidimensional space of alternative management decisions, where a company’s choice made in accordance with the actions of other actors in the market constructs a particular scenario of business development. The paper finds that Russia is a key country in the field of inland container transportation among economies of Europe and Asia. Improvements in transport services provided have a significant positive impact on the position of partner countries in cross-border relationships. The research results justify the network nature of relationships between market stakeholders and unveil key factors in improving the value proposition for customer. These factors embrace ensuring supply reliability, reducing delivery time, increasing delivery time predictability, providing a more flexible service delivery system with a focus on the end customer interests, as well as offering a faster solution to emerging issues due to established relations with foreign partners.Sheresheva M.Yu.Dunaeva S.OUral State University of Economicsarticletransit freight markettransport companyvalue propositionnetwork relationsstakeholdercompetitive advantageBusinessHF5001-6182FinanceHG1-9999RUУправленец, Vol 10, Iss 3, Pp 47-57 (2019)
institution	DOAJ
collection	DOAJ
language	RU
topic	transit freight market transport company value proposition network relations stakeholder competitive advantage Business HF5001-6182 Finance HG1-9999
spellingShingle	transit freight market transport company value proposition network relations stakeholder competitive advantage Business HF5001-6182 Finance HG1-9999 Sheresheva M.Yu. Dunaeva S.O Networking as the basis for value proposition of transport companies in the railway transit market
description	The article considers the issues of transport companies’ value proposition in the sphere of railway transit transportation. The methodological basis of the study includes strategic marketing theory, the concepts of value proposition and inter-firm networking. The authors detect the dominant trends in transport services within international transport corridors applying data analysis of international trade flows, railway transportation volumes and the main shifts in the industry. The research results emphasize that there exists multidimensional space of alternative management decisions, where a company’s choice made in accordance with the actions of other actors in the market constructs a particular scenario of business development. The paper finds that Russia is a key country in the field of inland container transportation among economies of Europe and Asia. Improvements in transport services provided have a significant positive impact on the position of partner countries in cross-border relationships. The research results justify the network nature of relationships between market stakeholders and unveil key factors in improving the value proposition for customer. These factors embrace ensuring supply reliability, reducing delivery time, increasing delivery time predictability, providing a more flexible service delivery system with a focus on the end customer interests, as well as offering a faster solution to emerging issues due to established relations with foreign partners.
format	article
author	Sheresheva M.Yu. Dunaeva S.O
author_facet	Sheresheva M.Yu. Dunaeva S.O
author_sort	Sheresheva M.Yu.
title	Networking as the basis for value proposition of transport companies in the railway transit market
title_short	Networking as the basis for value proposition of transport companies in the railway transit market
title_full	Networking as the basis for value proposition of transport companies in the railway transit market
title_fullStr	Networking as the basis for value proposition of transport companies in the railway transit market
title_full_unstemmed	Networking as the basis for value proposition of transport companies in the railway transit market
title_sort	networking as the basis for value proposition of transport companies in the railway transit market
publisher	Ural State University of Economics
publishDate	2019
url	https://doaj.org/article/1abc1609a9c24cac9b96f50a662a0572
work_keys_str_mv	AT shereshevamyu networkingasthebasisforvaluepropositionoftransportcompaniesintherailwaytransitmarket AT dunaevaso networkingasthebasisforvaluepropositionoftransportcompaniesintherailwaytransitmarket
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Networking as the basis for value proposition of transport companies in the railway transit market

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