The impact of the COVID-19 crisis on consumer purchasing motivation and behavior
The COVID-19 outbreak changed dramatically and altered the attitudes, intentions and purchasing patterns of consumers. This global crisis was particularly notable because of globalization—the interconnection of markets and countries—and its unprecedented coverage by traditional and digital media.Thi...
Enregistré dans:
| Auteurs principaux: | , , |
|---|---|
| Format: | article |
| Langue: | ES |
| Publié: |
Elsevier
2021
|
| Sujets: | |
| Accès en ligne: | https://doaj.org/article/2326bf373d21471ab2a982d6002bc8bd |
| Tags: |
Ajouter un tag
Pas de tags, Soyez le premier à ajouter un tag!
|