Project Valuation and Risk Assessment in Food Product Development: Evidence from Fuzzy Real Option Valuation

To survive in today's competitive environment, companies must continuously develop and offer customers new products. To increase the probability of a successful business case of investing in the development of a new product, careful attention must be paid to risk analysis in terms of the presen...

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Auteurs principaux: Pilvere Irina, Silovs Mihails, Ozolins Janis, Nipers Aleksejs, Dmitrijeva Olga
Format: article
Langue:EN
LV
Publié: Sciendo 2021
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Accès en ligne:https://doaj.org/article/267af414202d4d5b963591b62fb5361a
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