Project Valuation and Risk Assessment in Food Product Development: Evidence from Fuzzy Real Option Valuation
To survive in today's competitive environment, companies must continuously develop and offer customers new products. To increase the probability of a successful business case of investing in the development of a new product, careful attention must be paid to risk analysis in terms of the presen...
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Auteurs principaux: | , , , , |
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Format: | article |
Langue: | EN LV |
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Sciendo
2021
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Accès en ligne: | https://doaj.org/article/267af414202d4d5b963591b62fb5361a |
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