Project Valuation and Risk Assessment in Food Product Development: Evidence from Fuzzy Real Option Valuation
To survive in today's competitive environment, companies must continuously develop and offer customers new products. To increase the probability of a successful business case of investing in the development of a new product, careful attention must be paid to risk analysis in terms of the presen...
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oai:doaj.org-article:267af414202d4d5b963591b62fb5361a2021-12-05T14:11:09ZProject Valuation and Risk Assessment in Food Product Development: Evidence from Fuzzy Real Option Valuation2256-093910.2478/plua-2021-0006https://doaj.org/article/267af414202d4d5b963591b62fb5361a2021-08-01T00:00:00Zhttps://doi.org/10.2478/plua-2021-0006https://doaj.org/toc/2256-0939To survive in today's competitive environment, companies must continuously develop and offer customers new products. To increase the probability of a successful business case of investing in the development of a new product, careful attention must be paid to risk analysis in terms of the present value of future potential income. The article considers an example of the research work of the Latvia University of Life Sciences and Technologies, in the framework of which a technical and technological project was developed to produce a new product, like Mediterranean anchovy, from cheaper Baltic sprats. The main goal of this work is to explore the application multi-factor sensitivity and fuzzy real option analysis to the valuation of new product development project.Pilvere IrinaSilovs MihailsOzolins JanisNipers AleksejsDmitrijeva OlgaSciendoarticlenew productsproject valuationsensitivity and real option analysisuncertaintyfuzzy numbersAgriculture (General)S1-972ENLVRural Sustainability Research, Vol 45, Iss 340, Pp 38-52 (2021) |
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new products project valuation sensitivity and real option analysis uncertainty fuzzy numbers Agriculture (General) S1-972 |
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new products project valuation sensitivity and real option analysis uncertainty fuzzy numbers Agriculture (General) S1-972 Pilvere Irina Silovs Mihails Ozolins Janis Nipers Aleksejs Dmitrijeva Olga Project Valuation and Risk Assessment in Food Product Development: Evidence from Fuzzy Real Option Valuation |
description |
To survive in today's competitive environment, companies must continuously develop and offer customers new products. To increase the probability of a successful business case of investing in the development of a new product, careful attention must be paid to risk analysis in terms of the present value of future potential income. The article considers an example of the research work of the Latvia University of Life Sciences and Technologies, in the framework of which a technical and technological project was developed to produce a new product, like Mediterranean anchovy, from cheaper Baltic sprats. The main goal of this work is to explore the application multi-factor sensitivity and fuzzy real option analysis to the valuation of new product development project. |
format |
article |
author |
Pilvere Irina Silovs Mihails Ozolins Janis Nipers Aleksejs Dmitrijeva Olga |
author_facet |
Pilvere Irina Silovs Mihails Ozolins Janis Nipers Aleksejs Dmitrijeva Olga |
author_sort |
Pilvere Irina |
title |
Project Valuation and Risk Assessment in Food Product Development: Evidence from Fuzzy Real Option Valuation |
title_short |
Project Valuation and Risk Assessment in Food Product Development: Evidence from Fuzzy Real Option Valuation |
title_full |
Project Valuation and Risk Assessment in Food Product Development: Evidence from Fuzzy Real Option Valuation |
title_fullStr |
Project Valuation and Risk Assessment in Food Product Development: Evidence from Fuzzy Real Option Valuation |
title_full_unstemmed |
Project Valuation and Risk Assessment in Food Product Development: Evidence from Fuzzy Real Option Valuation |
title_sort |
project valuation and risk assessment in food product development: evidence from fuzzy real option valuation |
publisher |
Sciendo |
publishDate |
2021 |
url |
https://doaj.org/article/267af414202d4d5b963591b62fb5361a |
work_keys_str_mv |
AT pilvereirina projectvaluationandriskassessmentinfoodproductdevelopmentevidencefromfuzzyrealoptionvaluation AT silovsmihails projectvaluationandriskassessmentinfoodproductdevelopmentevidencefromfuzzyrealoptionvaluation AT ozolinsjanis projectvaluationandriskassessmentinfoodproductdevelopmentevidencefromfuzzyrealoptionvaluation AT nipersaleksejs projectvaluationandriskassessmentinfoodproductdevelopmentevidencefromfuzzyrealoptionvaluation AT dmitrijevaolga projectvaluationandriskassessmentinfoodproductdevelopmentevidencefromfuzzyrealoptionvaluation |
_version_ |
1718371346884329472 |