Customer Experience and Satisfaction of Disneyland Hotel through Big Data Analysis of Online Customer Reviews
Online customer reviews have become a significant information source for scholars and practitioners to understand customer experience and its association with their satisfaction to maintain the sustainable development of relative industries. Thus, this study attempted to find the underlying dimensio...
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| Autores principales: | , |
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| Formato: | article |
| Lenguaje: | EN |
| Publicado: |
MDPI AG
2021
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| Materias: | |
| Acceso en línea: | https://doaj.org/article/270eb909f17b4f938bfea93a1a49151e |
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