Repurchase Intention Conditioned to Economic Confidence in Main Street Retail Districts

The crisis of confidence in Brazil creates a scenario that can influence relations between the attributes of the retailer and consumers. Consumer assessments can be adjusted to economic confidence, leading to more utilitarian values or decreasing the hedonic value of buying experiences. Thus, it is...

Descripción completa

Guardado en:
Detalles Bibliográficos
Autores principales: Eliane Tanabe Deliberali, Marcelo Moll Brandão, Flávio Santino Bizarrias
Formato: article
Lenguaje:EN
PT
Publicado: FUCAPE Business School 2019
Materias:
Acceso en línea:https://doaj.org/article/274b3b1bdbc6458b925ff079f0e6e1ff
Etiquetas: Agregar Etiqueta
Sin Etiquetas, Sea el primero en etiquetar este registro!