DRIVERS FOR THE ADOPTION OF DIGITAL PLATFORMS: AN EMPIRICAL ANALYSIS OF RUSSIAN SMALL AND MEDIUM-SIZED ENTERPRISES

Digitalization is one of the key factors in increasing competitiveness, which signifi cantly expands the capabilities of enterprises, transforming the business models of companies and signifi cantly changing the process of creating value for the consumer. One of the components of the digital economy...

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Autores principales: G. G. Nalbandyan, Т. V. Khovalova
Formato: article
Lenguaje:RU
Publicado: Real Economics Publishing House 2021
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Acceso en línea:https://doaj.org/article/28d2614fa2ad4082a7443f10103741c7
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spelling oai:doaj.org-article:28d2614fa2ad4082a7443f10103741c72021-11-19T10:42:01ZDRIVERS FOR THE ADOPTION OF DIGITAL PLATFORMS: AN EMPIRICAL ANALYSIS OF RUSSIAN SMALL AND MEDIUM-SIZED ENTERPRISES2618-947X2618-998410.17747/2618-947X-917https://doaj.org/article/28d2614fa2ad4082a7443f10103741c72021-05-01T00:00:00Zhttps://www.jsdrm.ru/jour/article/view/917https://doaj.org/toc/2618-947Xhttps://doaj.org/toc/2618-9984Digitalization is one of the key factors in increasing competitiveness, which signifi cantly expands the capabilities of enterprises, transforming the business models of companies and signifi cantly changing the process of creating value for the consumer. One of the components of the digital economy that can become a driver for the development of entire industries are digital platforms, which in modern conditions may bring signifi cant benefi ts both for large enterprises, and as well as for small and medium-sized enterprises. Despite the high importance of using digital platforms, the use of digital platforms among small and medium-sized businesses is not widespread in Russia. This article aims to identify the factors that contribute to the adoption of digital platforms among small and medium enterprises.G. G. NalbandyanТ. V. KhovalovaReal Economics Publishing House articledigital platformssmall and medium businessdigitalizationentrepreneurshipdigital economyRisk in industry. Risk managementHD61RU Strategičeskie Rešeniâ i Risk-Menedžment, Vol 11, Iss 4, Pp 346-353 (2021)
institution DOAJ
collection DOAJ
language RU
topic digital platforms
small and medium business
digitalization
entrepreneurship
digital economy
Risk in industry. Risk management
HD61
spellingShingle digital platforms
small and medium business
digitalization
entrepreneurship
digital economy
Risk in industry. Risk management
HD61
G. G. Nalbandyan
Т. V. Khovalova
DRIVERS FOR THE ADOPTION OF DIGITAL PLATFORMS: AN EMPIRICAL ANALYSIS OF RUSSIAN SMALL AND MEDIUM-SIZED ENTERPRISES
description Digitalization is one of the key factors in increasing competitiveness, which signifi cantly expands the capabilities of enterprises, transforming the business models of companies and signifi cantly changing the process of creating value for the consumer. One of the components of the digital economy that can become a driver for the development of entire industries are digital platforms, which in modern conditions may bring signifi cant benefi ts both for large enterprises, and as well as for small and medium-sized enterprises. Despite the high importance of using digital platforms, the use of digital platforms among small and medium-sized businesses is not widespread in Russia. This article aims to identify the factors that contribute to the adoption of digital platforms among small and medium enterprises.
format article
author G. G. Nalbandyan
Т. V. Khovalova
author_facet G. G. Nalbandyan
Т. V. Khovalova
author_sort G. G. Nalbandyan
title DRIVERS FOR THE ADOPTION OF DIGITAL PLATFORMS: AN EMPIRICAL ANALYSIS OF RUSSIAN SMALL AND MEDIUM-SIZED ENTERPRISES
title_short DRIVERS FOR THE ADOPTION OF DIGITAL PLATFORMS: AN EMPIRICAL ANALYSIS OF RUSSIAN SMALL AND MEDIUM-SIZED ENTERPRISES
title_full DRIVERS FOR THE ADOPTION OF DIGITAL PLATFORMS: AN EMPIRICAL ANALYSIS OF RUSSIAN SMALL AND MEDIUM-SIZED ENTERPRISES
title_fullStr DRIVERS FOR THE ADOPTION OF DIGITAL PLATFORMS: AN EMPIRICAL ANALYSIS OF RUSSIAN SMALL AND MEDIUM-SIZED ENTERPRISES
title_full_unstemmed DRIVERS FOR THE ADOPTION OF DIGITAL PLATFORMS: AN EMPIRICAL ANALYSIS OF RUSSIAN SMALL AND MEDIUM-SIZED ENTERPRISES
title_sort drivers for the adoption of digital platforms: an empirical analysis of russian small and medium-sized enterprises
publisher Real Economics Publishing House
publishDate 2021
url https://doaj.org/article/28d2614fa2ad4082a7443f10103741c7
work_keys_str_mv AT ggnalbandyan driversfortheadoptionofdigitalplatformsanempiricalanalysisofrussiansmallandmediumsizedenterprises
AT tvkhovalova driversfortheadoptionofdigitalplatformsanempiricalanalysisofrussiansmallandmediumsizedenterprises
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