PERSONALIZATION OF BANKING SERVICES BASED ON OPEN SOURCE ANALYSIS VIA USE OF BIG DATA

The banking sector is one of the most dynamically developing areas in the field of information technology. Modern big data analytics tools provide a wide range of opportunities for the collection and subsequent analysis of heterogeneous data, including personal one. The need to build a platform for...

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Autor principal: E. Zaytseva
Formato: article
Lenguaje:RU
Publicado: Publishing House of the State University of Management 2018
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Acceso en línea:https://doaj.org/article/2b6dd03b3bf54378bfbfb2b107e598f8
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