Adding Value together with Consumers at B2B Market
Results of scientific research dedicated to consumer involvement in the joint value addition process have been generalized and systematized; peculiar features pertinent to the application of the concept at the Russia’s B2B market have been singled out; methods of consumer involvement in the joint va...
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| Autores principales: | , |
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| Formato: | article |
| Lenguaje: | RU |
| Publicado: |
Real Economics Publishing House
2017
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| Materias: | |
| Acceso en línea: | https://doaj.org/article/34fdd4ec7cf449458dd154586abda55a |
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