Adding Value together with Consumers at B2B Market

Results of scientific research dedicated to consumer involvement in the joint value addition process have been generalized and systematized; peculiar features pertinent to the application of the concept at the Russia’s B2B market have been singled out; methods of consumer involvement in the joint va...

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Autores principales:	E. V. Arsenova, T. YU. Sokolova
Formato:	article
Lenguaje:	RU
Publicado:	Real Economics Publishing House 2017
Materias:	joint value addition b2b co-producing with consumers customer focus value customization Risk in industry. Risk management HD61
Acceso en línea:	https://doaj.org/article/34fdd4ec7cf449458dd154586abda55a
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spelling	oai:doaj.org-article:34fdd4ec7cf449458dd154586abda55a2021-11-19T10:41:59ZAdding Value together with Consumers at B2B Market2618-947X2618-998410.17747/2078-8886-2017-4-5-68-79https://doaj.org/article/34fdd4ec7cf449458dd154586abda55a2017-10-01T00:00:00Zhttps://www.jsdrm.ru/jour/article/view/707https://doaj.org/toc/2618-947Xhttps://doaj.org/toc/2618-9984Results of scientific research dedicated to consumer involvement in the joint value addition process have been generalized and systematized; peculiar features pertinent to the application of the concept at the Russia’s B2B market have been singled out; methods of consumer involvement in the joint value addition process have been analyzed. In addition, the relationship between the involvement of professional consumers in the value addition process and the consumer loyalty and the innovative business component has been analyzed.E. V. ArsenovaT. YU. SokolovaReal Economics Publishing House articlejoint value additionb2bco-producing with consumerscustomer focusvalue customizationRisk in industry. Risk managementHD61RU Strategičeskie Rešeniâ i Risk-Menedžment, Vol 0, Iss 4-5, Pp 68-79 (2017)
institution	DOAJ
collection	DOAJ
language	RU
topic	joint value addition b2b co-producing with consumers customer focus value customization Risk in industry. Risk management HD61
spellingShingle	joint value addition b2b co-producing with consumers customer focus value customization Risk in industry. Risk management HD61 E. V. Arsenova T. YU. Sokolova Adding Value together with Consumers at B2B Market
description	Results of scientific research dedicated to consumer involvement in the joint value addition process have been generalized and systematized; peculiar features pertinent to the application of the concept at the Russia’s B2B market have been singled out; methods of consumer involvement in the joint value addition process have been analyzed. In addition, the relationship between the involvement of professional consumers in the value addition process and the consumer loyalty and the innovative business component has been analyzed.
format	article
author	E. V. Arsenova T. YU. Sokolova
author_facet	E. V. Arsenova T. YU. Sokolova
author_sort	E. V. Arsenova
title	Adding Value together with Consumers at B2B Market
title_short	Adding Value together with Consumers at B2B Market
title_full	Adding Value together with Consumers at B2B Market
title_fullStr	Adding Value together with Consumers at B2B Market
title_full_unstemmed	Adding Value together with Consumers at B2B Market
title_sort	adding value together with consumers at b2b market
publisher	Real Economics Publishing House
publishDate	2017
url	https://doaj.org/article/34fdd4ec7cf449458dd154586abda55a
work_keys_str_mv	AT evarsenova addingvaluetogetherwithconsumersatb2bmarket AT tyusokolova addingvaluetogetherwithconsumersatb2bmarket
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Adding Value together with Consumers at B2B Market

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