Credibility assessment for sustainable consumption: A laboratory study

Sustainable consumption has the potential to hold firms accountable for the negative externalities they impose on society and the environment, but consumers are often unsure whether to believe that the products and companies promoted as being sustainable are truly sustainable. This research investig...

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Autores principales: Stephanie Watts, Laurie Giddens
Formato: article
Lenguaje:EN
Publicado: Taylor & Francis Group 2017
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Acceso en línea:https://doaj.org/article/357e5c98da454dcdab35598d5b95fdda
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