The Continued Use of Social Commerce Platforms and Psychological Anxiety—The Roles of Influencers, Informational Incentives and FoMO

Why does the continued use of social commerce platforms fail to promote consumer wellbeing? This study explores the roles of influencers, informational incentives and fear of missing out (FoMO) in the relationships between social commerce platform use and consumer mental health. Data were obtained t...

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Autores principales: Jinjie Li, Jiayin Qi, Lianren Wu, Nan Shi, Xu Li, Yuxin Zhang, Yinyin Zheng
Formato: article
Lenguaje:EN
Publicado: MDPI AG 2021
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Acceso en línea:https://doaj.org/article/3bf4de193ee64e399f51f5261d7fbe66
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