Information Technology Framework for Pharmaceutical Supply Chain Demand Management: a Brazilian Case Study
The paper aims at proposing an information technology framework for demand management within a dyad on the supply chain pharmaceutical industry. The paper adopts the exploratory study as research method, involving a producer of generic drugs and its main distributor. Data was collected by...
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Formato: | article |
Lenguaje: | EN PT |
Publicado: |
FUCAPE Business School
2016
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Acceso en línea: | https://doaj.org/article/45a2664384e94ba5a3efb1f73a156236 |
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