Information Technology Framework for Pharmaceutical Supply Chain Demand Management: a Brazilian Case Study

The paper aims at proposing an information technology framework for demand management within a dyad on the supply chain pharmaceutical industry. The paper adopts the exploratory study as research method, involving a producer of generic drugs and its main distributor. Data was collected by...

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Autor principal: Pedro Domingos Antoniolli
Formato: article
Lenguaje:EN
PT
Publicado: FUCAPE Business School 2016
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Acceso en línea:https://doaj.org/article/45a2664384e94ba5a3efb1f73a156236
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