Recommendations on Implementing the Model of Business Reputation (Goodwill) Management at the Industrial Enterprises

The problem of effective management of the intangible assets is quite serious in the circumstances when the rapid information flow  about the functioning of any company (industrial enterprise) may  alter its market value quite fast. Chief among the intangible assets is business entity’s reputation t...

Descripción completa

Guardado en:
Detalles Bibliográficos
Autor principal: O. I. Kalinskiy
Formato: article
Lenguaje:EN
RU
Publicado: North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration 2018
Materias:
Acceso en línea:https://doaj.org/article/4b403d34d6aa40f284aaa031df4c5be4
Etiquetas: Agregar Etiqueta
Sin Etiquetas, Sea el primero en etiquetar este registro!