Digital Marketing Perspective in Cattle Business: Supply Chain Integrated Approach

The Malaysian economy has experienced robust economic growth over the past few decades, averaging around 6 per cent a year since 2000. With competitive pressure for resources from non-agriculture sectors, there is likely to be an inadequate capacity to increase agricultural production. Attaining agr...

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Autores principales: Ariffin Ahmad Shabudin, Ramli Mona Fairuz, Ashari Hasbullah
Formato: article
Lenguaje:EN
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Publicado: EDP Sciences 2021
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Acceso en línea:https://doaj.org/article/4e71acd85f954905a614857426975de8
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