Business Model: Economic Value and Sociocultural Impact

The article examines the reasons for Netflix's economic success. It is noted that Netflix's growing popularity is an example of the processes of digitization and globalization characteristic of modern cultural industries. Among the main reasons for Netflix's economic success are an ef...

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Autor principal: G. D. Paksiutov
Formato: article
Lenguaje:RU
Publicado: Plekhanov Russian University of Economics 2020
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Acceso en línea:https://doaj.org/article/4ef59f399cf8439fa7a8a0c6bda0922a
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