Bridging Green Gaps: The Buying Intention of Energy Efficient Home Appliances and Moderation of Green Self-Identity
This study investigates the factors influencing the buying intention of energy-efficient home appliances in Bangladesh. It also develops a conceptual framework that integrates additional constructs with the theory of planned behavior (TPB) and borrows questions from past literature. Employing a conv...
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| Auteurs principaux: | , , , |
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| Format: | article |
| Langue: | EN |
| Publié: |
MDPI AG
2021
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| Sujets: | |
| Accès en ligne: | https://doaj.org/article/5043fcd56ce64ba6bed4500991767895 |
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