Two Understandings of "Soft Power": Prerequisites, Correlates and Consequences

The category of "soft power" suggested by Joseph Nye in early 1990s is analyzed in the paper as one of realization of tactile metaphor. Highlighted are those cognitive semantic peculiarities of this metaphor which contribute to its wide popularity and, at the same time, produce prerequisit...

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Autor principal: P. Parshin
Formato: article
Lenguaje:EN
RU
Publicado: MGIMO University Press 2014
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Acceso en línea:https://doaj.org/article/532af12d1cdb4ccfad73334ee56024b0
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