Education of values: Marketizing the aging population in urban China
In this article, I examine some of the marketing and sales strategies at Gardenview, a newly established eldercare company that ran a few residential eldercare facilities in Nanjing, China. There, like elsewhere in urban China, the projected aging demography was mobilized to push for an industrializ...
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| Format: | article |
| Langue: | EN |
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University Library System, University of Pittsburgh
2021
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| Accès en ligne: | https://doaj.org/article/5a793804c41946b78417259c6a2b807c |
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