CONSUMER BEHAVIOR MANAGEMENT IN A METAMODERN ORGANIZATION

The metamodern period presents new challenges to modern organizations. The philosophical concepts of  modernity and postmodernity, which have a kaleidoscopic effect on the mentality, values and behavior of economic  agents, transform the economic eco-system. The article considers the problems of met...

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Autor principal: G. N. Ryazanova
Formato: article
Lenguaje:RU
Publicado: Publishing House of the State University of Management 2020
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Acceso en línea:https://doaj.org/article/5dc1b57234264de89eb9a4225cea51d4
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