CONSUMER BEHAVIOR MANAGEMENT IN A METAMODERN ORGANIZATION
The metamodern period presents new challenges to modern organizations. The philosophical concepts of modernity and postmodernity, which have a kaleidoscopic effect on the mentality, values and behavior of economic agents, transform the economic eco-system. The article considers the problems of met...
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| Formato: | article |
| Lenguaje: | RU |
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Publishing House of the State University of Management
2020
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| Acceso en línea: | https://doaj.org/article/5dc1b57234264de89eb9a4225cea51d4 |
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