APA (7th ed.) Citation

Murphy, D. (2018). Silver bullet or millstone? A review of success factors for implementation of marketing automation. Taylor & Francis Group.

Chicago Style (17th ed.) Citation

Murphy, Daniel. Silver Bullet or Millstone? A Review of Success Factors for Implementation of Marketing Automation. Taylor & Francis Group, 2018.

MLA (8th ed.) Citation

Murphy, Daniel. Silver Bullet or Millstone? A Review of Success Factors for Implementation of Marketing Automation. Taylor & Francis Group, 2018.

Warning: These citations may not always be 100% accurate.