THE EFFECT OF STRATEGIC LEADERSHIP FEATURES ON COMPETITIVE STRATEGIES IN LOGISTICS COMPANIES: AN APPLICATION IN KAYSERI
With globalization, strategic leadership is an important point in achieving competitive advantage in a changing and changing business environment. The rapid changes in the whole world reveal the result of reviewing the competitive strategies applied by enterprises. The marketing strategies applied b...
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Formato: | article |
Lenguaje: | DE EN FR TR |
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Fırat University
2019
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Acceso en línea: | https://doaj.org/article/605a1de1a6cb4c48847c6ef467300315 |
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