THE EFFECT OF STRATEGIC LEADERSHIP FEATURES ON COMPETITIVE STRATEGIES IN LOGISTICS COMPANIES: AN APPLICATION IN KAYSERI

With globalization, strategic leadership is an important point in achieving competitive advantage in a changing and changing business environment. The rapid changes in the whole world reveal the result of reviewing the competitive strategies applied by enterprises. The marketing strategies applied b...

Descripción completa

Guardado en:

Detalles Bibliográficos
Autores principales:	Mualla AKÇADAĞ, Ebru AYKAN
Formato:	article
Lenguaje:	DE EN FR TR
Publicado:	Fırat University 2019
Materias:	strategic leadership marketing competitive strategies Social Sciences H Social sciences (General) H1-99
Acceso en línea:	https://doaj.org/article/605a1de1a6cb4c48847c6ef467300315
Etiquetas:	Agregar Etiqueta Sin Etiquetas, Sea el primero en etiquetar este registro!

id	oai:doaj.org-article:605a1de1a6cb4c48847c6ef467300315
record_format	dspace
spelling	oai:doaj.org-article:605a1de1a6cb4c48847c6ef4673003152021-11-24T09:20:38ZTHE EFFECT OF STRATEGIC LEADERSHIP FEATURES ON COMPETITIVE STRATEGIES IN LOGISTICS COMPANIES: AN APPLICATION IN KAYSERI2148-416310.9761/JASSS7808https://doaj.org/article/605a1de1a6cb4c48847c6ef4673003152019-08-01T00:00:00Zhttps://jasstudies.com/index.jsp?mod=tammetin&makaleadi=675723153_25-Dr.%20%C3%96%C4%9Fr.%20%C3%9Cyesi%20Mualla%20Ak%C3%A7ada%C4%9F.pdf&key=28921https://doaj.org/toc/2148-4163With globalization, strategic leadership is an important point in achieving competitive advantage in a changing and changing business environment. The rapid changes in the whole world reveal the result of reviewing the competitive strategies applied by enterprises. The marketing strategies applied by businesses help them to stand in the global market. Strategic leaders, which influence businesses in all respects, play an important role in the development of their businesses and competing with other businesses. Strategic leaders need to develop appropriate marketing strategies to evaluate all opportunities and benefit their businesses. From this point of view, the aim of this study is to determine the effect of strategic leadership characteristics on competitive strategies. The universe of the study is composed of logistics enterprises located in Kayseri Organized Industrial Zone and Kayseri Free Zone. A questionnaire was prepared to test the models and hypotheses in the study. The questionnaire was used for the Strategic Leadership by the Strategic Leadership Scale (SLO) ilave developed by Pisapia (2009), and by the triple typology developed by Porter (1987) for Competition Strategies, and by the international strategy of the international strategy developed by Wan (2004).Mualla AKÇADAĞEbru AYKANFırat Universityarticlestrategic leadershipmarketingcompetitive strategiesSocial SciencesHSocial sciences (General)H1-99DEENFRTRJournal of Academic Social Science Studies , Vol 11, Iss 73, Pp 351-359 (2019)
institution	DOAJ
collection	DOAJ
language	DE EN FR TR
topic	strategic leadership marketing competitive strategies Social Sciences H Social sciences (General) H1-99
spellingShingle	strategic leadership marketing competitive strategies Social Sciences H Social sciences (General) H1-99 Mualla AKÇADAĞ Ebru AYKAN THE EFFECT OF STRATEGIC LEADERSHIP FEATURES ON COMPETITIVE STRATEGIES IN LOGISTICS COMPANIES: AN APPLICATION IN KAYSERI
description	With globalization, strategic leadership is an important point in achieving competitive advantage in a changing and changing business environment. The rapid changes in the whole world reveal the result of reviewing the competitive strategies applied by enterprises. The marketing strategies applied by businesses help them to stand in the global market. Strategic leaders, which influence businesses in all respects, play an important role in the development of their businesses and competing with other businesses. Strategic leaders need to develop appropriate marketing strategies to evaluate all opportunities and benefit their businesses. From this point of view, the aim of this study is to determine the effect of strategic leadership characteristics on competitive strategies. The universe of the study is composed of logistics enterprises located in Kayseri Organized Industrial Zone and Kayseri Free Zone. A questionnaire was prepared to test the models and hypotheses in the study. The questionnaire was used for the Strategic Leadership by the Strategic Leadership Scale (SLO) ilave developed by Pisapia (2009), and by the triple typology developed by Porter (1987) for Competition Strategies, and by the international strategy of the international strategy developed by Wan (2004).
format	article
author	Mualla AKÇADAĞ Ebru AYKAN
author_facet	Mualla AKÇADAĞ Ebru AYKAN
author_sort	Mualla AKÇADAĞ
title	THE EFFECT OF STRATEGIC LEADERSHIP FEATURES ON COMPETITIVE STRATEGIES IN LOGISTICS COMPANIES: AN APPLICATION IN KAYSERI
title_short	THE EFFECT OF STRATEGIC LEADERSHIP FEATURES ON COMPETITIVE STRATEGIES IN LOGISTICS COMPANIES: AN APPLICATION IN KAYSERI
title_full	THE EFFECT OF STRATEGIC LEADERSHIP FEATURES ON COMPETITIVE STRATEGIES IN LOGISTICS COMPANIES: AN APPLICATION IN KAYSERI
title_fullStr	THE EFFECT OF STRATEGIC LEADERSHIP FEATURES ON COMPETITIVE STRATEGIES IN LOGISTICS COMPANIES: AN APPLICATION IN KAYSERI
title_full_unstemmed	THE EFFECT OF STRATEGIC LEADERSHIP FEATURES ON COMPETITIVE STRATEGIES IN LOGISTICS COMPANIES: AN APPLICATION IN KAYSERI
title_sort	effect of strategic leadership features on competitive strategies in logistics companies: an application in kayseri
publisher	Fırat University
publishDate	2019
url	https://doaj.org/article/605a1de1a6cb4c48847c6ef467300315
work_keys_str_mv	AT muallaakcadag theeffectofstrategicleadershipfeaturesoncompetitivestrategiesinlogisticscompaniesanapplicationinkayseri AT ebruaykan theeffectofstrategicleadershipfeaturesoncompetitivestrategiesinlogisticscompaniesanapplicationinkayseri AT muallaakcadag effectofstrategicleadershipfeaturesoncompetitivestrategiesinlogisticscompaniesanapplicationinkayseri AT ebruaykan effectofstrategicleadershipfeaturesoncompetitivestrategiesinlogisticscompaniesanapplicationinkayseri
_version_	1718415672443142144

THE EFFECT OF STRATEGIC LEADERSHIP FEATURES ON COMPETITIVE STRATEGIES IN LOGISTICS COMPANIES: AN APPLICATION IN KAYSERI

Ejemplares similares