Artemis time: A mathematical model to calculate maximum acceptable waiting time in B2C e-commerce
One of the main challenges in e-commerce is how to calculate the maximum acceptable time for response to the customer from the business firms. This case has a direct impact on many business concepts such as customer loyalty, satisfaction, and trust. In this paper, a mathematical model is presented t...
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Auteurs principaux: | , , |
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Format: | article |
Langue: | EN |
Publié: |
Taylor & Francis Group
2017
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Accès en ligne: | https://doaj.org/article/610ba18fd56d46efbf486b33cc95f35f |
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