Artemis time: A mathematical model to calculate maximum acceptable waiting time in B2C e-commerce

One of the main challenges in e-commerce is how to calculate the maximum acceptable time for response to the customer from the business firms. This case has a direct impact on many business concepts such as customer loyalty, satisfaction, and trust. In this paper, a mathematical model is presented t...

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Autores principales: Ehsan Mousavi Khaneghah, Nosratollah Shadnoush, Amin Salem
Formato: article
Lenguaje:EN
Publicado: Taylor & Francis Group 2017
Materias:
b2c
Acceso en línea:https://doaj.org/article/610ba18fd56d46efbf486b33cc95f35f
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