CONTENT MARKETING INVESTIGATION WHICH IS A NEW MARKETING APPROACH AND IT’S APPLICABILITY IN TOURISM SECTOR
Global, territorial and local competition seriously effect competition conditions in tourism sector as in all sectors. The exacerbation of the competition causes a decrease in the profitability for per customer or in total. Although many options appear to be an advantage for the customers, it gets d...
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| Formato: | article |
| Lenguaje: | DE EN FR TR |
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Fırat University
2019
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| Materias: | |
| Acceso en línea: | https://doaj.org/article/6b5a5bde7bdf4658bae5767fb0797094 |
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