The Rise of Political Influencers— Perspectives on a Trend Towards Meaningful Content
Despite an increasing information overflow in the era of digital communication, influencers manage to draw the attention of their followers with an authentic and casual appearance. Reaching large audiences on social media, they can be considered as digital opinion leaders. In the past, they predomin...
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| Main Authors: | , , , |
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| Format: | article |
| Language: | EN |
| Published: |
Frontiers Media S.A.
2021
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| Subjects: | |
| Online Access: | https://doaj.org/article/726459123d5f464fb1193f2f2d39a3a2 |
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