On Semantic Transformations of Russian Nouns in Language of Commerce and Advertising

Transformations of the semantics of nouns market , package , portfolio , product , formula , care , protection in modern varieties of Russian-speaking discourse associated with commerce and advertising are analyzed. The choice of lexical units is dictated by the frequency of their use in figurative...

Descripción completa

Guardado en:
Detalles Bibliográficos
Autor principal: E. M. Katsman
Formato: article
Lenguaje:RU
Publicado: Tsentr nauchnykh i obrazovatelnykh proektov 2017
Materias:
Acceso en línea:https://doaj.org/article/755caa6fd0444b80bb44c86af2018ea9
Etiquetas: Agregar Etiqueta
Sin Etiquetas, Sea el primero en etiquetar este registro!

Ejemplares similares