WHAT ECONOMIC RESPONSIBILITY FOR THE AFRICAN CONSUMER? THE CASE OF COTE D’IVOIRE
The goal of this research is to treat Ivorian consumer responsibility by focusing on its economic aspect. This economic sensitivity is more perceptible when the consumer must make a choice between the local product and the foreign product. Two studies have been conducted concerning the...
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| Autores principales: | , |
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| Formato: | article |
| Lenguaje: | EN FR |
| Publicado: |
Université Mohammed V de Rabat
2020
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| Materias: | |
| Acceso en línea: | https://doi.org/10.48376/IMIST.PRSM/remarem-v12i2.22087 https://doaj.org/article/7b7fc417f5c54cb19dd3f8756444353f |
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