Marketing technologies for the development of digital products in the automotive industry

The economy is changing dramatically under the influence of emerging markets, accelerated growth of new technologies, sustainable development policies and changing consumer preferences. New business models are emerging in many sectors of the economy and production. The automotive industry and the tr...

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Auteurs principaux: G. V. Butkovskaya, A. A. Ivliev
Format: article
Langue:RU
Publié: State University of Management 2021
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Accès en ligne:https://doaj.org/article/99ce4518a6b14666a4c5b248a9942023
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