APPLICATION OF BUSINESS MODEL CANVAS IN PRODUCTION AND MARKETING OF SOLOG (ANALOGUE SAUSAGE)

<p class="Affiliation">Business Model Canvas (BMC) is an alternative option to create new business models. BMC includes customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partners, and cost structure. They are...

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Autores principales: Satriya Bayu Aji, Herlina Herlina, Bambang Herry Purnomo
Formato: article
Lenguaje:EN
Publicado: Department of Food Technology 2020
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Acceso en línea:https://doaj.org/article/9f6e80e306704ea38a91fa38aa84af04
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