KERANGKA KERJA PERENCANAAN PENGEMBANGAN PRODUK SEBAGAI PENINGKATAN DAYA SAING INDUSTRI KECIL MENENGAH

This study developed a new product development planning framework for small and medium enterprise (SME) in creative industry sector to increase the business competitiveness. The development process referred to the stages of design science research. The development stage adapted the first two stages...

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Autores principales: Broto Widya Hartanto, Subagyo Subagyo
Formato: article
Lenguaje:EN
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Publicado: Universitas Gadjah Mada 2019
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Acceso en línea:https://doaj.org/article/a26cc54737ca461cb8c351b7c2f20252
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