Analysis of key trends and ways to improve the marketing activities of domestic manufacturers of municipal equipment
The results of the marketing analysis of the market of special equipment for housing and communal services of Russia are presented. Market trends have been analysed, the sales dynamics of municipal machinery have been characterised and segments of the product portfolio of domestic manufacturers have...
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| Autores principales: | , , |
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| Formato: | article |
| Lenguaje: | RU |
| Publicado: |
Publishing House of the State University of Management
2021
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| Materias: | |
| Acceso en línea: | https://doaj.org/article/a35f923fb04c4523835bb37d219277f1 |
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