Explore and identify indicators of customer loyalty to the brand in the furniture industry by AHP

Nowadays, producers are successful in Of getting profit in more efforts to satisfy our customers in target markets And build customer loyalty to your brand. The aim of this study was to study and identify factors influencing loyalty Customer to the brand in the furniture industry using Group Decisio...

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Autores principales: mohammad ghofrani, vajihe farshchi, majid azizi
Formato: article
Lenguaje:FA
Publicado: Regional Information Center for Science and Technology (RICeST) 2014
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Acceso en línea:https://doaj.org/article/a6d173026eca4eadbf92adfd8b3ce3c4
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