Size of wallet estimation: Application of K-nearest neighbour and quantile regression

Size of wallet (SOW) estimation is an important problem to solve from a company's perspective. The total business volume conducted by the customer for a product category across firms is generally unobservable, while the volume of transactions conducted by the customer with the company is mostly...

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Auteurs principaux: Aashish Jhamtani, Ritu Mehta, Sanjeet Singh
Format: article
Langue:EN
Publié: Elsevier 2021
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Accès en ligne:https://doaj.org/article/ae368d0a6a2e427481f7127a132ed4a3
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