Mobile payment service usage: U.S. consumers’ motivations and intentions
Mobile payment services (MPSs) are expected to be one of the fastest growing segments of mobile marketing. However, MPSs in the U.S. are less popular than in other parts of the world such as Western Europe and Asia. By applying the Unified Theory of Acceptance and Use of Technology (UTAUT), this res...
Guardado en:
Autores principales: | Jong-Hyuok Jung, Eunseon Kwon, Dong Hoo Kim |
---|---|
Formato: | article |
Lenguaje: | EN |
Publicado: |
Elsevier
2020
|
Materias: | |
Acceso en línea: | https://doaj.org/article/b05ed71769d14fb5a75f886e7fb983e3 |
Etiquetas: |
Agregar Etiqueta
Sin Etiquetas, Sea el primero en etiquetar este registro!
|
Ejemplares similares
-
Exploring Tourist Adoption of Tourism Mobile Payment: An Empirical Analysis
por: Peng,Runhua, et al.
Publicado: (2012) -
The Factors Influencing the Usage of Mobile Commerce among Rural Entrepreneurs in Peninsular Malaysia
por: Nur Syafiqah A.Samad, et al.
Publicado: (2021) -
Mobile Payment: The Hiding Impact of Learning Costs on User Intentions
por: Molina-Castillo,Francisco-Jose, et al.
Publicado: (2020) -
Mobile Shopping Consumers' Behavior: An Exploratory Study and Review
por: Saprikis,,Vaggelis, et al.
Publicado: (2018) -
Building a Research Model for Mobile Wallet Consumer Adoption: The Case of Mobile Suica in Japan
por: Amoroso,Donald L, et al.
Publicado: (2012)