Motivation management of tourist services consumer

The motives, that guide travelers when choosing a tourist product, have been considered. The motives have been divided into three types, depending on the degree of interdependence of primary and secondary motives of tourists. The trends, that have a significant impact on the formation of consumer an...

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Auteur principal: M. A. Zhukova
Format: article
Langue:RU
Publié: Publishing House of the State University of Management 2019
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Accès en ligne:https://doaj.org/article/b09d657dd42d4293903d34c80bb07a54
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